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The Pakistani fashion industry continues to shine on the global stage, and in 2025, a new wave of female models is leading the charge. These women are more than just pretty faces — they are redefining elegance, confidence, and cultural pride through fashion, social media, and brand endorsements. From international runway appearances to dominating Instagram feeds, these models are influencing trends not just in Pakistan, but across the world.
This curated list of the top 10 Pakistani female models includes both iconic figures and rising stars. You’ll find familiar names like Mehwish Hayat, Ayeza Khan, and Sadaf Kanwal, who continue to command attention in campaigns and drama serials. But you’ll also discover emerging talent—fresh faces breaking into the industry with style, personality, and substance.
Whether they’re collaborating with global fashion houses, starring in TV commercials, or building massive online followings, these women have become the embodiment of modern Pakistani beauty. Many of them also use their platforms to speak up about social issues, body positivity, and women’s empowerment—making them role models both on and off the catwalk.
If you’re a fan of Pakistani fashion, lifestyle, or digital culture, this list is your go-to guide to the most beautiful and influential female models of 2025. Follow their journeys, explore their style, and get inspired by the trailblazing women shaping Pakistan’s modeling future.
Mushk Kaleem
Mushk Kaleem is a relatively new model in the fashion industry.
She is an extremely talented Pakistani model who has worked with Mehak Yaqoob Couture, Elan and many other brands.
Mushk is famous for her ability to seamlessly embody both traditional and edgy, contemporary looks.
Mushk is also very business-savvy. In November 2021, she spoke about her career as a model.
“Today, models make a lot of money if they work hard and build strong professional ties.
“I’m proud to regularly be featured in some of Pakistan’s most high-profile campaigns, working with designers who put a lot of effort into the creative process and don’t resort to mediocrity.
“I have had to work hard in order to earn their respect.”
Sadaf Kanwal
Sadaf Kanwal is one of the most popular Pakistani fashion models right now.
The model has won many awards including the Lux Style Award for Best Model of the Year in 2015 and the Hum Style Award for Most Stylish Model in 2017.
Sadaf Kanwal is a multi-talented personality. She is considered the representative of younger Pakistani fashion models in the industry.
With 1.2 million followers on Instagram, Sadaf promotes her work and displays her lavish lifestyle to her fans.
The granddaughter of legendary Pakistani actress Salma Mumtaz, Sadaf is also an actress.
Sadaf has also starred in several films and television dramas including Balu Mahi, Na Maloom Afraad 2, Apni Apni Love Story, Alif and Lockdown.
In May 2020, Sadaf married actor and fashion model Shehroz Sabzwari.
Amna Babar
Amna Babar is another top model from the Pakistani fashion industry.
The supermodel has worked with many renowned fashion labels including Fahad Hussain, Rana Nouman Haq, Guddu Shani, Saim Ali and Nilofar Shahid.
Amna worked as a brand ambassador for the famous fashion brand Sana Safinaz for three years.
The model has won many awards including the Lux Style Award for Best Female Model in 2018.
Amna has been rumoured to be embarking on an acting career and has even been linked to Bollywood.
The model spoke about her acting career in 2016 where she explained:
“I am currently stressing on my modelling career and giving it my best shot.”
“I would certainly opt for a Pakistani film for my first project. Bollywood is too far-fetched. I would like to be recognised in Pakistan first.”
Kiran Malik
Kiran Malik is a Pakistani model and actress.
As a model, Kiran has worked for many leading fashion brands.
She is one of the few models who have made their mark in the fashion industry nationally and internationally.
Kiran has modelled for some of the biggest designers in Pakistan, including Kamiar Rokni’s collection at PFDC Sunsilk Fashion Week and HSY.
Kiran is well known for her classy and sophisticated style – both on and off the runway.
She made her acting debut with the Pakistani drama film Pinky Memsaab.
Fouzia Aman
Fouzia Aman is a Pakistani supermodel who has appeared in several fashion shows and photoshoots.
The model has also graced the cover of many magazines including Paparazzi Magazine, Hello, Diva Magazine and MAG.
Fouzia has modelled many fashion labels.
This includes Khaadi, HSY, Amir Adnan, Umar Sayeed, Sania Maskatiya, Gul Ahmed, Karma, Nickie Nina and many more.
Fouzia is well known for modelling a variety of streetwear brands.
Sabeeka Imam
Most people know Sabeeka Imam from her successful Urdu films, but she is also the top most popular Pakistani fashion model.
It was modelling, which started her career in the first place.
Though of Pakistani origin, Sabeeka was born in London.
Sabeeka made her acting debut in 2014 with the comedy-drama film Queen. She has since featured in many films, television dramas and music videos.
Her most commercially successful films were the Urdu action films Jalaibee and Sherdil.
Sabeeka Imam dated fellow fashion model Hasnain Lehri from 2018 to 2020.
Nooray Bhatti
Nooray Bhatti started her career as a fashion model in 2003.
In 2015, Nooray spoke about her debut as a fashion model. The model recalled:
“My older sister Sadaf Pervez was a well-known model and she knew many people in the fashion industry but back then I was busy with school and not really interested.”
Her photoshoot by Khawar Riaz kickstarted her career as she appeared on a magazine cover.
Nooray added: “There was no looking back from thereon. Still, it was never my dream to enter this industry, it just happened.”
In her modelling career, she has worked with top Pakistani fashion designers including Umar Sayeed, Nilofar Shahid, Deepak Perwani, Amir Adnan, Maria B, Fahad Hussain Rizwan Baig and many others.
The model has won many awards including the Hello Award for Best Female Model in 2013.
Zara Peerzada
Zara Peerzada hails from a top arts and cultural family and has featured in many fashion festivals produced by her family.
The daughter of actor and director Salmaan Peerzada, Zara was discovered at the age of 18.
Zara is a top fashion model from Lahore and has featured in many campaigns for national and international fashion labels.
The model is also often seen on the covers of popular Pakistani magazines.
Zara has worked for a variety of brands including Gul Ahmed, Vaneeza Lawn, Khaadi, Luscious Cosmetics, Muse and Silk.
Aside from modelling, Zara is often seen sharing photos of her travels and charity work on her Instagram page.
Nimra Jacob
Nimra Jacob is a rising star and has established her modelling career through Instagram.
The model made her entry into the fashion sphere in early 2021.
Nimra has quickly become part of many major trademarks and fashion campaigns.
As a result of her deep skin tone and curly locks, Nimra stands out from a crowd of models who have light complexions and straight hair.
Nimra is rising in the standings, growing an audience of fans through her Instagram page.
Sona Rafiq
Sona Rafiq is an emerging model in Pakistan’s fashion industry.
She has worked with numerous clothing, cosmetic and styling brands and has become popular in a short period.
In 2019, Sona revealed how she accidentally became a model.
Sona said:
“Modelling was never a planned thing for me, it just happened by chance!”
“I was naturally inclined towards the camera and would always enjoy posing for a laugh.
“Later my friends started asking me to model for their brands which eventually led to more work and I just went with the flow.”
The model also owns an event management company with her husband Taha Memon.
